
Drive Safe & Save Up To 40%
We price car insurance based on how safe you drive — not just your age or zip code, using our mobile app.

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By initiating a quote request, you acknowledge that Novo or its authorized partners may collect, process, and analyze personal information you provide, along with data from external sources (i.e., driving and claims histories or vehicle records), to provide you with a more accurate quotation. For details on how we process and safeguard your data, please review our Privacy Policy
Your Driving Habits Set Your Rate
Your Safety Score reflects your actual driving. The higher your score, the lower your rate.


Getting started is easy. Download the Novo app and connect it to your car via Bluetooth — no extra hardware needed.
Complete 5 trips and 200 miles to unlock your Safety Score. Use the insights to build better habits and lower your rate.




Fair Pricing That Respects You And Your Wallet
Why pay high rates if you're a safe driver? Your pricing should reflect your good driving habits!
Fair Pricing That Respects You And Your Wallet
Not Sold Yet?
Drive First, Quote Later
Try Novo before you switch. Drive a few trips, get your Safety Score, and see your personalized quote.
No commitment needed.
Try Novo before you switch. Drive a few trips, get your Safety Score, and see your personalized quote.
No commitment needed.
Here’s What To Expect When Signing With Novo
Price Reflects The
Way You Drive
Your rate isn’t set in stone. It changes every month, based on the prior month’s driving and your yearly mileage.
A Personal
Safety Coach
Consider us your personal coach, here to steer you towards safer driving habits.
Full Transparency
On Pricing
See exactly which driving
factors impact your rate, so you know exactly how to lower
your rate.
Cancel Anytime.
No Strings Attached
You’re in control. If Novo’s not for you, cancel anytime — no hidden fees, no penalties. But we think it’s worth staying.
Price Reflects The Way You Drive
Your rate isn’t set in stone. It changes every month, based on the prior month’s driving and your yearly mileage.
A Personal Safety Coach
Consider us your personal coach, here to steer you towards safer driving habits.
Full Transparency On Pricing
See exactly which driving factors impact your rate, so you know exactly how to lower your rate.
Cancel Anytime. No Strings Attached
You’re in control. If Novo’s not for you, cancel anytime — no hidden fees, no penalties. But we think it’s worth staying.